Question 1

How does the revenue split actually work?

Accepted Answer

We agree a percentage of what the product earns before I start, and it is written down. There is no deposit and no monthly fee. I get paid when you get paid, which means I only take on brands where I genuinely think I can sell something.

Question 2

Why a retainer for physical brands instead of a split?

Accepted Answer

Physical products carry stock, shipping and materials costs, so the margin left over is much thinner and a split gets messy fast. A flat monthly fee is cleaner for both of us and it keeps the work going month to month instead of stopping at launch.

Question 3

Do I need a big following, or a product that already exists?

Accepted Answer

No to both. I have worked with accounts under 10k that convert better than accounts ten times the size, because the audience actually trusts them. If you have no product yet, that is normally the easiest version of this job.

Question 4

What happens after I apply?

Accepted Answer

I read every application myself, usually within a few days. If I think we are a good fit to work together, I reach out and we book a call. If you do not hear back, it means I did not think I was the right person for your brand right now, and that is not a judgement on what you are building.

Question 5

What happens if I stop paying?

Accepted Answer

You keep everything already built and it stays live and yours. All work stops from that date, so no further updates, changes or fixes, and maintenance becomes your responsibility. It is worth reading the Terms of Service before you apply so there are no surprises later.

Legal

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